Insights Center

This NFL TV Ad Insights Center from iSpot is your resource for the most up-to-date TV ad trends and top performers from 2023-24 NFL programming. Track week-by-week TV ad impressions to uncover how NFL viewership compares to last season. Continue to check back for the latest updates to discover what media trends surface on the road to Super Bowl LVIII.

Weekly NFL TV Ad Impressions (Year-Over-Year)

As the season progresses, keep an eye on changes in TV viewership with week-by-week comparisons to last year’s NFL season.
Total Ad Minutes
Total Impressions
Total Airings

Most-Seen TV Advertisers for the 2023-24 NFL Season

New TV Advertisers During the 2023-24 NFL Season

The insights featured on this page do not include Amazon Prime Thursday Night Football games.
Want Deeper Insights?

Get in touch with an iSpot expert to see how you can level up your TV creative and media plan to land messaging with your target audience and outperform the competition.

Get in Touch